Volodymyr Krasnobrizhyi
B2B sales consultant for business owners. A practitioner of large deals, a methodologist and a psychologist.

In brief
I have worked in sales and consulting for more than twenty years. I started by selling ERP and CRM systems, led business development at Kvazar-Micro and De Novo, ran ERP Ukraine and uData.tech, and was responsible for technology consulting at Hewlett Packard Enterprise in Ukraine, Azerbaijan and Georgia.
Over that time I sold and supported complex B2B deals worth more than $6M: SAP implementations, IT projects for banks and the public sector, a project funded by the World Bank. In every one of them the decision was made not by one person but by a group with different interests.
That is why I went on to study psychology. A Master’s degree at Kyiv-Mohyla Academy and doctoral studies at the Kostiuk Institute of Psychology gave me the language and the tools for what I had seen for years in deals and teams: buying decisions, resistance to change and trust follow understandable patterns.
Today I bring three things together: a salesperson’s experience, a consultant’s methodology and a psychologist’s knowledge. I work with business owners who need manageable sales and a forecast they can trust.
Experience
- 2019 – present
KRASNOBRIZHYI.COM
Founder, consultant
Sales consulting for business owners, executive coaching for owners and leaders.
- 2018 – 2019
uData.tech
CEO
- 2012 – 2017
Hewlett Packard Enterprise
Technology Consulting Lead: Ukraine, Azerbaijan, Georgia
Sold consulting projects, including a $3M integrated IT project for the public sector and a $300K SAP HCM implementation.
- 2010 – 2012
National IT project in education, public sector
Project manager, later project architect
Led the feasibility study for the programme and coordinated the work with Microsoft, Intel, HP, Cisco and Huawei.
- 2009 – 2010
IT project for a national election
Project manager
Parallel vote count system: requirements, testing, operation on election day.
- 2008 – 2009
De Novo
Business Development Director
- 2006 – 2008
ERP Ukraine
CEO
Sales and implementation of SAP, including a $500K project.
- 2004 – 2006
Kvazar-Micro
Business Development Director
A $1.5M IT system within a World Bank project, a $500K IT project for a bank, a $400K solution for a retail chain. Led the internal CRM implementation.
- 2004
SoftServe
Business Development Consultant
- 2003 – 2004
eMICT
Marketing & Sales Manager
Sales of the Microsoft Business Solutions Axapta ERP system.
Education
- Master of Psychology, with honours. National University of Kyiv-Mohyla Academy.
- PhD studies in psychology, in progress. G. S. Kostiuk Institute of Psychology, National Academy of Educational Sciences of Ukraine.
- Master of Public Administration. Ivano-Frankivsk National Technical University of Oil and Gas.
- Engineer-physicist, with honours. Ivano-Frankivsk National Technical University of Oil and Gas.
How I work
Facts first
Conclusions rest on CRM data, deal reviews and interviews, not on impressions.
Direct and to the point
The owner gets the picture as it is, together with what to do about it.
Confidential
Client names, figures and the content of conversations stay inside the project.
Other projects
Alongside consulting I run the School of Transformation educational platform and the SIGNS 4 SENSE video and photo production studio.
Start with a conversation about your sales
A short, free call will show whether you need an Assessment and how large it should be.